When it comes to product packaging, a lot of organisations find themselves in a similar situation. Whether that’s due to a high volume of damaged returns, unsustainable packaging costs, or a disjointed visual identity, many packaging solutions fail to give the brand (and product) the perception and performance it deserves.

Damaged shipments are an unfortunate but inevitable cost in business when delivering products. From improper courier handling, through to water exposure, and even theft, there are many possibilities that can impair an order.

We’ve reinforced the importance packaging has to the success of a business time and time again, but not because we like the sound of our own voice. We do it for a good reason, and that’s in the best interest of both our readers and customers.

People often interpret the phrase ‘bespoke’ with luxury and expensive, which can be naturally off-putting for businesses looking to reduce packaging costs. However, the reality of bespoke packaging steers far away from luxurious, focusing on the most cost-effective option for your business.

It’s no secret, switching from one packaging supplier to another takes work. First of all, there’s the process of approving your new supplier, then there’s the revalidation of bespoke designs, and not to mention the potential delays in your operation.

Whether you’re a small business looking for your first packaging supplier, a medium sized business seeking a bespoke packaging supplier, or a large organisation looking to switch suppliers entirely, the process of finding the perfect packaging company to suit your requirements can be quite daunting.