Helpful Insights

Ever wondered why you’re drawn to certain items when shopping? Do you find yourself picking things up just because they look interesting? You’re not alone. Companies use luxury packaging to make their products seem more appealing, exclusive, and unique amongst their competitors. And it really works. People are willing to pay more for something that comes in a fancy box, it’s just how our brains work.

Bubble Wrap is a packaging classic that is well-known to protect goods throughout transit and storage. While it is recyclable when disposed of correctly, it’s important to remember that bubble wrap is still a plastic, and even though plastic is not all bad it has gotten a bad reputation in the last few years.

Packaging is essential to the profitability and overall success of your product. Offering protection from point A to point B, attracting new customers, and ensuring industry regulations are met, your packaging solution simply must deliver.

Bespoke packaging has risen in popularity within recent years. In fact, surveys have revealed that 72% of customers are influenced by packaging design. This is because in the market today, bespoke packaging serves as the first physical connection between a consumer and a brand, meaning that it has the power to influence whether a customer purchases from that company again.

The original ShockWatch (which we will call ShockWatch 1) and ShockWatch 2 are both examples of impact indicators that can be used to monitor and detect mishandling or damage to products during storage and shipment.

The attributes of packaging for the pharmaceutical industry is never an afterthought as a products efficacy and the patients safety is of paramount importance. Without tamper-evident and protective pharmaceutical packaging, drugs could either be tampered with or become damaged during delivery.

The significance of ecommerce for businesses worldwide cannot be denied. Not only does ecommerce offer an efficient and convenient way to market products, but serves many benefits over traditional commerce when it comes to increasing bottom lines.

In the world of packaging, an efficient operation is a core part of a successful business. However, operational challenges are something every business will face, and these can affect how efficient your packaging process really is.

Adhesive tape is one of the most crucial parts to a successful packaging solution. Choose the wrong tape and your package is unlikely to arrive in one piece. Pick the right taping solution and you’ll notice a much lower rate in damaged returns. It’s that simple.